Coach-powered · AI-enabled · Human-centered

Your coaching works. Now prove it.

CultureCamp turns 16 years of executive coaching practice into the diagnostic, between-session pulses, and dashboards your clients keep asking for — so you can shorten the sale, prove the impact, and scale the practice.

Founding cohort · 10 coaches · Spring 2026
Sample · Team Ridgeline illustrative
Client goal
Cut decision time on architecture trade-offs from 6 weeks to 2.
CULTIVATE create · adapt COMPETENCE deliver · perform COLLABORATE connect · trust COMMAND structure · order POSSIBILITY CERTAINTY RELATIONAL INDEPENDENT
Currently dominant
Collaborate
Drifting toward
Cultivate
Core values
Decisiveness Autonomy Adaptability
Conflict pairs
Highly organized vs Spontaneous Creativity vs Logical
Coach intervention — Their core values are Decisiveness, Autonomy, and Adaptability. Use the Highly organized vs Spontaneous tension to create a lightweight decision ritual that preserves flexibility while shortening time-to-decision against the client goal.
16 years
refining the underlying assessment
Thousands of hours
of executive coaching behind the model
10 coaches
in our 2026 founding cohort
Why now

Three forces just hit your practice at once.

The market shifted under solo coaches in the last twenty-four months. The coaches who'll still have full books in 2027 are the ones who notice — and adjust — now.

01 · BUYERS

Clients are demanding proof.

Gartner projects 70% of 2026 coaching RFPs will require impact metrics. CFOs are reviewing line items they used to rubber-stamp.

02 · COMPETITION

AI is muddying the market.

Black-box AI tools are making big claims about "measuring culture" with no methodology behind them — and pricing your engagements right out of the deal.

03 · TECH

The tools finally caught up.

For the first time, you can quantify culture without surveillance, $50K consultants, or a generic engagement survey. CultureCamp is built for coaches — not HR analytics teams.

How it works

Diagnose. Track. Prove.

Three things every modern engagement needs — built into one platform that wraps around the way you already coach.

01
Diagnose
Culture Baseline

A six-minute proprietary assessment surfaces the team's dominant archetype and the values they're aligned around — and at odds over. You walk into the engagement with data, not a discovery deck.

02
Track
Between-Session Pulses

Lightweight check-ins (3 questions, 2 minutes) flag movement against the client's goal — and pull you back in when the data shifts before your next scheduled session.

03
Prove
Executive Dashboards

Before/after visuals show your client exactly how coaching moved the needle. Renewal conversations stop being a story you reconstruct and start being a number you can point to.

Want the full methodology — four archetypes, seventy-two values, thirty-six pairs? Read the methodology page →

For coaches

What CultureCamp does for your practice.

Forget the product tour. Here's what changes about the four moments that matter most to a solo coach's business.

01
Win the deal
Walk in with proof.

Trade ten unpaid hours of discovery for a Culture Insights Report you can show in the first call. Prospects stop shopping when they see real data about their team — not a pitch deck.

02
Look brilliant
Earn renewal mid-engagement.

Between-session pulses tell you when to step back in before the manager goes quiet. Show up at the next session already knowing what changed — and what to do about it.

03
Scale yourself
Coach more clients without burning out.

The platform supports the manager between your sessions — written in the team's language, anchored to the goal you set together. You stay in your craft; CultureCamp covers the gap.

04
Expand the engagement
Renew with a number, not a story.

Before/after dashboards make ROI undeniable. The CFO conversation gets shorter. The renewal gets bigger. The next team in the org gets added.

How coaches are already packaging it

A platform you can sell as your own offer.

CultureCamp is white-label-ready. Founding coaches build productized engagements around the platform — and price them accordingly.

One example: Kristin Darga of Black Label Coaching is using CultureCamp to deliver a Phase One ERP Cultural Assessment for change-management clients. Leadership audit, cultural due diligence, change readiness check, cross-functional alignment, CEO readout — all branded under her practice, all priced at less than 2% of the ERP investment, with a 6–10x ROI promise to the client.

Other founding coaches are building post-merger integration assessments, leadership team offsite diagnostics, and 90-day baselines for new CEOs. The methodology is the same. The packaging is yours.

"Phase One: ERP Cultural Assessment"
Kristin Darga · Black Label Coaching · 15+ years, 500+ CEOs, six-time founder
<2% of ERP value
priced as a fraction of the technology investment, with a 6–10x ROI promise
White-label by default
Culture Camp report for each participant — branded inside the coach's offer
Spring 2026
first cohort of ten coaches building productized engagements around CultureCamp
From a founding coach
"Culture is how work gets done. Without culture visibility you are likely making random adjustments."
K
Karlin Clayton
Executive coach · founding cohort member
Pricing

Transparent per-team pricing your client will recognize.

No "contact sales" wall. Quote your engagement on the first call. Founding coaches earn a revenue share on every team they bring onto the platform.

Solo

$100 launch package, then

$20/mo

1 person · individual leadership engagement

Team

$1,000 launch package, then

$200/mo

Up to 25 people · most coaching engagements

Org

$2,500 launch package, then

$500/mo

Up to 100 people · cross-functional alignment

Enterprise

$5,000 launch package, then

$1,000/mo

251–500 people · full-org change engagements

The launch package is a one-time fee equal to 5x the monthly price and includes the first month with Claire at no additional cost. Founding coaches keep a revenue share on every engagement. Custom tiers above 500 people available — talk to us.

Founding cohort · 10 spots · Spring 2026

Three things change the day you join.

Apply for one of ten founding-coach spots. The cohort closes when it's full — and the next one isn't until fall.

Shorten your sales cycle. Walk into discovery with a Culture X-Ray instead of ten unpaid hours of prep.
Increase your retention. Renewal becomes a number, not a story you reconstruct the week before the meeting.
Generate new revenue. Earn a founding-coach revenue share on every team your clients run on CultureCamp.
White-label by default. Branded reports for each participant — package CultureCamp inside your own offer, the way Kristin packages her ERP Cultural Assessment.
AI-assisted between-session pulses. Three questions, two minutes — pulled to you when the data shifts.
ROI dashboard at renewal. Before/after visuals built for the CFO conversation.
Founder access. Direct line to Alexis, Tim, and CJ — your feedback shapes the v1 your clients see.

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